Market Research


This service consists of analyzing your Customers, your Competitors and the factors that impact your company to ensure that you have market leading products and services.

The analysis includes:

  • Mystery Shoppers.
  • Benchmarking.
  • Surveys.
  • Focus Group.
  • Indepth Interviews.
  • Analysis of Secondary Sources.
  • Atractiveness Studies.

Evaluate the feasibility of your project or the performance of your brand in the market.

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Profit & Loss Statement (P&L)


This document shows the current profitability of the company in a detailed and orderly manner, making it one of the most important reports in the strategic decision making process.

It considers:

  • Total Revenue
  • Total Discounts, Losses or Returns
  • Sales / Production Costs
  • Gross Profit
  • Administrative and Operating Expenses
  • Net Profit

Unlike the Income Statement, where the objective is mainly fiscal; The Profit & Loss Statement (P&L) measures the actual performance of the compan. This analysis can be performed per Company, Business Unit, Sales Channel, Route, Customer, and Product or Service.

Business Review


The process consists of the the following 5 elements (at least):

1) Work Environment Survery
2) Customer Satisfaction Survey
3) Productivity Study
4) Analysis of Installed Capacity and Bottlenecks
5) Analysis of Sales and Profitability

As a result, the 5 elements are combined to form a diagnosis of the health and potential of your company.

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